Press Release

E INK WINS POPULAR SCIENCE "BEST OF WHAT'S NEW" AWARD

Recognized for Development of Electronic Ink Technology

Cambridge, MA. - November 9, 1999 – E Ink Corporation, the leading developer and marketer of electronic ink technology, announced today it has won Popular Science's 1999 "Best of What's New" Award for development of its electronic ink technology. E Ink will receive the award at a luncheon and exhibition to be held tomorrow at Tavern on the Green in New York City's Central Park.

"E Ink is honored to receive this award from the editors of Popular Science," said Jim Iuliano, president and CEO of E Ink Corporation. "It recognizes the groundbreaking potential of electronic ink to improve visual communication across a wide range of products and applications."

The editors of Popular Science reviewed thousands of new products, technology developments and scientific achievements. E Ink was selected as one of 10 winners in the Electronics category. A 26-page special editorial section highlighting all the editors' selections is the cover story for Popular Science's December 1999 issue. The section will include a profile of E Ink.

About E Ink Holdings
Founded in 1992 by Taiwan's leading papermaking and printing group YFY (1907.TW), E Ink Holdings Inc. "E Ink" (8069.TW) is the pioneer of TFT and ePaper business in Taiwan. Its corporate philosophy aims to deliver revolutionary products, user experiences, and environmental benefits through advanced technology development. This vision has led to its continuous investments in the field of ePaper display as well as its 2008 acquisition of Hydis Technologies, manufacturer of the world's best wide viewing angle LCDs and its 2009 acquisition of E Ink Corp., the worldwide leader in ePaper. Listed in Taiwan's GreTai Securities Market and the Luxembourg market, E Ink is now the world's largest supplier of displays to the eBook market. For corporate information, please visit www.einkgroup.com; for EPD information, please visit www.eink.com / tw.eink.com; and for FFS information, please visit www.hydis.com.